This year’s campaign for H&M Loves Coachella features an exclusive new video by The Atomics, the alternative pop band of Lucky Blue Smith and his sisters Pyper America, Starlie and Daisy Clementine. In the music video, The Atomics cover Let’s Live For Today by The Grass Roots, showing how the Coachella look spreads worldwide beyond the festival itself.
The H&M Loves Coachella collection will be available in the US from March 23 and globally from March 30 in all H&M stores.
In Portuguese, the phrase “sacana” can mean different things, depending on the context. It can translate to “rascal” or “bastard”/”fucker”. It’s not uncommon for a Grandmother to playfully refer to their grandchild as a “sacana” when the child… »
Converse is 100 years old now and they will celebrate with a lot of new features this season. One of them, inspired by the iconic Chuck family. For the Chuck Modern Colors, the brand has rescued some… »